The Ahrefs Blog

Expand your SEO and marketing knowledge with detailed tutorials and case studies.

How to Gain SEO Experience & Improve Your Skills

Want a career in search? Then learning SEO is a must. We share how to gain more experience and skills in this competitive, dynamic field.

Jenny Abouobaia June 1

General Marketing

8 Key Digital Marketing Skills (Based on 15 Years in the Industry)

If you’re thinking about a career in digital marketing or want to take things to the next level, master these eight skills.

Mateusz Makosiewicz June 1

Content Marketing

20+ Blogging Tools to Improve Your Workflow

Having the right blogging tools will save you tons of money and effort. Here are some of our favorite go-tos.

Bill Widmer May 30

General SEO

13 Privacy-Focused, Alternative Search Engines to Google

Our list of Google alternatives, highlighting search engines that have demonstrated a commitment to protecting user data and privacy.

Si Quan Ong May 29

Link Building

Event Link Building: A Beginner’s Guide

Event link building is about getting links to your website by participating in local, national, or global events. Here's how to start.

Jenny Abouobaia May 26

Product Blog

Keyword Database & Traffic Estimations - June Update

We’re about to roll out a rather significant update to our keyword database. Here's what to expect.

Tim Soulo June 2

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Actionable digital marketing tutorials on SEO and YouTube marketing.

Complete Affiliate Marketing Course for Beginners

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Are SEO Conferences Worth Attending?

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Will ChatGPT and Bard Take Over SEO? AI Explained

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SEO

If you want to rank higher in search engines like Google, you need SEO. Check out the resources below to learn how to get more organic traffic to your website.

SEO Basics: Beginner's Guide to SEO Success

Get your website set up for SEO success and learn the fundamentals of SEO.

What is SEO? Search Engine Optimization Explained

Learn what SEO is and how to start optimizing your pages for search traffic.

The Only SEO Checklist You Need

Give your website and pages the best chance of ranking with our SEO checklist.

12 SEO Best Practices That Everyone Should Follow

Improve your SEO with best practices for every type of business.

How to Do Keyword Research for SEO

Learn how to find, analyze, target, and prioritize the best keywords for SEO.

What Are Keywords? How to Use Them for SEO

Learn what keywords are and how you should and shouldn't use them.

Long-tail Keywords: What They Are and How to Get Search Traffic From Them

Drive more search traffic to your website with long-tail keywords.

The 9 Best Free Keyword Research Tools

Here are the best keyword tools for every task.

How to Use Google Trends for Keyword Research: 7 Effective Ways

Find winning keywords with this underutilized free tool.

On-Page SEO: The Beginner's Guide

Learn how to optimize web pages to rank higher in search engines.

How to Craft the Perfect SEO Title Tag (Our 4-Step Process)

Improve clickthrough rates with enticing title tags.

Image SEO: 12 Actionable Tips (for More Organic Traffic)

Improve accessibility and get more traffic from Google Images.

Meta Tags for SEO: A Simple Guide for Beginners

Tell search engines important information about your web pages with meta tags.

How to Write the Perfect Meta Description

Improve clickthrough rates with enticing meta descriptions.

How to Create SEO-Friendly URLs (Step-by-Step)

Craft your URLs for more clicks and higher rankings.

Link Building for SEO: The Beginner’s Guide

Everything you need to know about link building for SEO.

What is a Backlink? How to Get More Backlinks

Learn why backlinks are important and how to get more of them.

9 Easy Link Building Strategies (That Anyone Can Use)

Build more backlinks with these tried and tested tactics.

I Just Deleted Your Outreach Email Without Reading. And NO, I Don’t Feel Sorry.

Improve your outreach results with better outreach emails.

The Beginner’s Guide to Technical SEO

Improve search engines' ability to find, crawl, understand, and index your pages.

Internal Links for SEO: An Actionable Guide

Improve SEO by internally linking to and from relevant pages on your site.

301 Redirects Explained: How They Impact SEO

Learn what 301 redirects are and how to use them to boost organic traffic.

Duplicate Content: Why It Happens and How to Fix It

Understand why duplicate content can be bad for SEO and how to fix it.

Canonical Tags: A Simple Guide for Beginners

Learn how to combat duplicate content issues with cannonicalization.

Hreflang: The Easy Guide for Beginners

Improve Google's understanding of multilingual content with hreflang.

Robots.txt and SEO: Everything You Need to Know

Make sure search engines can access important content with robots.txt.

Local SEO: The Complete Guide

Local SEO is improving your online presence to get more business from local searches—and it focuses on optimizing for Google users.

How to Build Local Citations (Complete Guide)

Help more people to discover your local business online with citations.

How to Optimize Your Google My Business Listing in 30 Minutes

Improve rankings and visibility for your Google Business profile.

How to Do Local Keyword Research

Find keywords that people search for when looking for local products and services.

Guide

Beginner’s
Guide to SEO

Learn the basics of SEO with our comprehensive beginner's guide.

Start learning →

Marketing

Marketing is the process of generating awareness, interest, and desire for a product or service. Check out the resources below to improve your marketing knowledge and create effective marketing campaigns.

Data & Studies

Studies and data-driven insights are crucial for understanding the ever-changing search landscape. Check out the resources below to improve your SEO knowledge with unique data and insights.